the-issue-video

The Issue

WHY IS SMOKING IN MOVIES AN ISSUE?

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NUMBERS
37

% of Ontario youth smokers are recruited to become smokers due to seeing smoking in the movies.

185000

children and teens (aged 0-17) in Ontario will start smoking because of their exposure to onscreen smoking.

59000

the number of smokers recruited to smoke by exposure to on-screen smoking who will eventually die prematurely from smoking-rated diseases.

86

% of movies with tobacco that were youth-rated in Ontario.

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the-evidence

The Evidence

Research has shown a direct relationship between exposure to smoking in movies and the number of youth who start smoking.
Don't believe it?

STILL DON’T BELIEVE US?

LOOK AT MORE EVIDENCE

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TAKE ACTION

The research is conclusive and the solution is clear.

Help support a rating change in Ontario to protect kids and teens, by preventing tobacco from being shown in future movies rated for kids and teens.

ACT NOW OTHER WAYS TO TAKE ACTION
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VIDEOS

Featured Smoke Free Movies Videos

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NOW PLAYING

Assume that most of the movies rated for kids and teens don’t have smoking in them? Want to know for sure?

GO TO NEW RELEASES

GO TO MOVIE REVIEWS

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#smokefreemovies

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CONTACT US

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